Monday, December 17, 2012

8 Day Countdown- A Hot-Pink, Black & White Christmas

 This past October, I was given a wonderful assignment to work with Wayfair styling Christmas trees for their holiday shopping season. While conferring with the Wayfair marketing and editorial team of Kris Kennedy and Kate Karam, we selected 6 fun tree concepts to market the enormous selection of holiday products available at

We've all decorated the traditional evergreen tree, but not its time to move on and challenge yourself.

Hot pink Christmas. Don't you just love it!
The challenge decorating this tree was to convince everyone that a hot pink tree could be knock-dead gorgeous without appearing tacky.  I think we did it. This regal approach using an all silver and white palette of ornaments and satin ribbon makes a stunning tree.

The presents under the tree above are nestled within an improvised tree-skirt of a lush Flokati rug and invoke the appearance of a snow covered White Christmas morning.  So Cozy!

Contrasting Black Portrait Ornaments
If pink is just not your thing, perhaps this fun take on a family tree could be the perfect idea you were looking for. It shouts, "Hey, you can think out of the box!

I love a white tree, and making it even more stunning is the surprising addition of black.  The tree is decorated with contrasting family silhouette portraits and a star tree topper cut out of black paper.
      Black and white family pictures and monograms in small frames finish it off.

 I wish it was my idea!

All Photos By Joe Keller


  1. The family silhouette idea is so sweet. I put my tribe into individual photo baubles one year but this idea a lot classier.

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